90 Years of Chrysler Brand Means Anniversary Editions

FCA Canada: 90 Years of Chrysler Brand Celebrated With Anniversary Edition Models

Chrysler was founded in 1925 by Walter P. Chrysler, and it was his commitment to the public that Chrysler would deliver consumers a product with quality, beauty, speed, comfort, style and power, all at a low price. And for the past 90 years, this has been the Chrysler brand's mission.

Chrysler stands for quality, for design, for craftsmanship, for performance, for efficiency, for innovation and technology - all at a very attainable price.

2015 is the Chrysler brand's 90th year and to celebrate, the brand is producing limited-edition 90th Anniversary models that offer more standard equipment and value for customers.

  • Chrysler celebrates 90 years of building quality, beautiful vehicles that are loaded with style, innovative technology and the comfort customers desire, at an affordable price
  • 2016 model year Chrysler 200, 300 and Town & Country to offer 90th Anniversary Packages with more content at a great value
  • Anniversary packages will be offered on the volume models, adding value for the customer who will most appreciate it

"Ninety years ago, Walter P. Chrysler laid the foundation for a philosophy that still works today - craftsmanship, beautiful design, innovation and technology, all at an affordable price," said Al Gardner - President and CEO Chrysler Brand, FCA US LLC. "Those traits still resonate today in both the products - the Chrysler 200 mid-size sedan, 300 full-size sedan and Town & Country minivan - and with consumers."

Chrysler 200 90th Anniversary Edition

Available in the third quarter, the 2016 Chrysler 200 Limited model will be available with a 90th Anniversary Package. The special-edition package reflects the tenets of the Chrysler brand - a car that is packed with features that customers value, at a price they appreciate.

In addition to the standard features on the 2016 Chrysler 200 Limited model, including highway fuel economy of as good as 6.4 L/100 km (44 mpg) highway (based on 2015 EnerGuide ratings), the 90th Anniversary Package adds: the Uconnect 8.4 multimedia centre with 8.4-inch touchscreen, a power sunroof, remote start system, auto-dimming rear-view mirror with microphone, air conditioning with dual-zone automatic temperature control, heated steering wheel, ParkView® Rear Back-Up Camera, front floor mats with the Chrysler Anniversary logo and a unique Chrysler Anniversary screen logo on the 8.4-inch touchscreen.

Chrysler 300 90th Anniversary Edition

The 2016 Chrysler 300 90th Anniversary Edition builds on the well-appointed 300 Touring model.  This limited-edition sedan adds the innovative Uconnect 8.4 NAV with the segment's largest 8.4-inch touchscreen display and 3D GPS navigation, Nappa leather-faced seating, an expansive dual-pane panoramic sunroof and 18-inch polished aluminum wheels. The package also includes LED fog lamps, a remote start system and universal garage door opener. And to make sure this Chrysler 300 is unique, commemorative 90th Anniversary Edition appointments include a startup splash screen logo and premium floor mats with an embroidered logo.

In addition to its 292-horsepower 3.6-litre Pentastar VVT V6 engine with class-exclusive TorqueFlite eight-speed automatic transmission that delivers a segment-leading 7.7 L/100 km (37 mpg) on the highway (based on 2015 EnerGuide ratings), the 2016 Chrysler 300 90th Anniversary Edition is available with the segment's most technologically advanced AWD system for all-weather capability and maximum real-world fuel efficiency thanks to its segment-exclusive active transfer case and front-axle-disconnect system.

Chrysler Town & Country 90th Anniversary Edition

Not to be outdone, the 2016 Town & Country Anniversary Edition builds on the Touring-L model by adding power sunroof, heated steering wheel and hands-free communication with Bluetooth® streaming audio. To complete the unique package, this limited-edition model also features an "Anniversary Edition" logo on the radio splash screen and floor mats.

About the Chrysler 200

Exquisite style meets exceptional performance in Chrysler 200. The 200 exceeds expectations for a mid-size car with an elegant exterior design, a thoughtful, beautifully crafted interior and an exceptional driving experience. With highway fuel economy as good as 6.4 L/100 km (44 mpg); the most available advanced safety and security features in the segment; an available, best-in-class all-wheel-drive system; easy-to-use, state-of-the-art technology and a starting Canadian Manufacturer's Suggested Retail Price (MSRP) of just $22,495, the Chrysler 200 is a car that customers will be proud to own, at a price they will appreciate.

About the Chrysler 300

Celebrating 90 years of North American ingenuity, the Brampton (Ont.)-built 2016 Chrysler 300 lineup delivers on the brand's promise of style, sophistication, world-class quality and technology - all at an attainable value. Through iconic design proportions with inspired materials; class-exclusive innovations, including a state-of-the-art TorqueFlite eight-speed transmission delivering a best-in-class 7.7 L/100 km (37 mpg) highway fuel economy standard on every model; plus the availability of the segment's most advanced all-wheel-drive (AWD) system and award-winning Uconnect systems, the Chrysler 300 is proud to represent bold North American style.

About the Chrysler Town & Country

The Windsor (Ont.)-built Chrysler Town & Country provides customers with comfort, safety and innovative features. Chrysler Town & Country offers the most innovative seating and storage system with standard Super Stow 'n Go® Seats, while its award-winning powertrain delivers best-in-class horsepower without sacrificing fuel efficiency. The 3.6-litre Pentastar V6 engine is a three-time "Ward's 10 Best Engines" winner and produces 283 horsepower and 260 lb.-ft. of torque. Chrysler Town & Country achieves as good as 9.5 L/100 km (30 mpg) highway.

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